Business & Tech

Upscale Women's Activewear Coming to Millburn

"I want my customers to feel modern, sexy and special," owner Marianna Tetyevsky of the new store Bliss Activewear says.

A new upscale women's active clothing store is coming to Millburn this weekend.

The grand opening of Bliss Activewear will be held on Saturday at 315C Millburn Ave. with a ribbon at 11 a.m. 

Owner Marianna Tetyevsky is former personal trainer and mother of four who understands the importance of women wanting to look smart and stylish as they manage all aspects of their day that includes fitness, shopping, appointments, and meetings.

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“All of my pieces must be multifunctional and make women feel bold, beautiful and confident. Every item we carry must be able to go from workout to walkout and accentuate a woman’s best features while she is in a fitness studio and then out and about town,” Tetyevsky said. “I want my customers to feel modern, sexy and special. I don’t want my customers to feel dull in their appearance.”

Tetyevsky said she is opening the boutique to provide a hands-on experience for her customers in their activewear purchases. 

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“Being able to feel the fabric, see the color, and instantly see the fit makes for a much more satisfying experience then purchasing something online,” she added.

The selection of tops, jackets, long pants, capris and footwear are styles that shoppers will not find in typical sports apparel store.  The store's selection is comprised of international, high-quality, functional and fashionable and made from fast-drying, body-contouring fabrics. 

Tetyevsky explained, "The lines are from the best activewear designers in Italy, Brazil, Israel, Columbia and the United States."

Additionally, it will also carry bags, accessories, jewelry, and yoga related items.

Bliss Activewear is located at 315C Millburn Avenue, Millburn, NJ, 07041. Telephone (973) 258-0110.


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